Privacy Policy

This Privacy Policy describes how Source7 Inc. and its affiliates ("Company," "we," or "us") collect and process personal information in relation to your use of our services and website www.appliance911.ai. If you do not agree to this Privacy Policy, your choice is to not utilize our services or website or provide personal information in connection with them. By utilizing our services and website, you agree to this Privacy Policy and expressly consent to the processing of personal information according to this Privacy Policy.

Personal Information We Collect

Information You Choose to Give Us

• Contact information, including zip code and email address.
• Appliance information, including appliance age, make, model, barcode or serial number, and any other information you submit through our website.
• Any risk assessment results and/or scores generated based on the appliance and personal information you provide.

Information Automatically Collected

• Your device data and how you interact with our website, including IP address, browser type, and unique device identifier.
• Usage information, including the pages or content you view and searches on our website.

Information We Collect from Third Parties

We may receive personal information about you from third-party data providers, including marketing partners, to supplement the information you provide to us and improve our services.

How We Use Information We Collect

We may process this information to:

• Fulfill or meet the reason you provided the information, including generating your appliance risk score and providing related recommendations.
• Facilitate introductions and communications between you and third-party service and fulfillment providers, such as home improvement retailers and appliance repair companies.
• Provide, offer, support, personalize, or develop our website, risk assessment tools, and related services.
• Process your requests and prevent fraud.
• Provide you with support and respond to your inquiries.
• Help maintain the safety, security, and integrity of our website and services.
• Test, research, analyze, and conduct product development, including to develop and improve our risk models.
• Respond to law enforcement requests and as required by applicable law.
• Send promotional messages, marketing, advertising, and other information that may be of interest to you.
• Personalize, measure, and improve our advertising to you.

Disclosing, Sharing, and Selling Information

Disclosing Personal Information

We may disclose your personal information to a third party for a business purpose, including:

• Data analytics, software/IT, cybersecurity, cloud service, and other similar providers that support our business.
• When we believe sharing is necessary to protect our rights, preserve safety, or investigate fraud.
• When required by law, court order, or legal process.
• In connection with the sale, transfer or financing of Company's business or its assets.

Sharing for Personalized Advertising

Company may share personal information with trusted third-party marketing partners to deliver personalized advertisements tailored to your interests. This information may include device identifiers, IP address, browser type, website usage and referring URLs, and geolocation information.

Selling Personal Information

Company sells personal information to third-party fulfillment and service partners, including home improvement retailers and appliance repair companies. The categories of personal information sold include identifiers and contact information, appliance information, risk assessment results, and internet or other electronic network activity information. Company does not sell personal information pertaining to minors under the age of 16.

Information Security and Retention

We use reasonable administrative, technical, and physical security measures to protect the personal information we retain and to help ensure that it is used in accordance with this Privacy Policy. We will retain your personal information for the period necessary to fulfill the purposes outlined in this Privacy Policy unless longer retention is required by law or for auditing purposes.

Cookies and Tracking Technologies

Cookies

Our websites may use "cookies" and other tracking technologies to gather information about your interactions, including demographic data, browser type, IP address, pages visited, and the day and time of your visit. We use both first-party and third-party cookies, as well as session and persistent cookies. We do not currently honor "do not track" signals from a web site browser.

Analytics Services

We use Google Analytics to gather information about our website visits. To learn more about Google Analytics, including opting out, visit https://tools.google.com/dlpage/gaoptout.

To measure the performance of our advertising, we share certain event information (such as page views, searches, and leads) with Meta Platforms, Inc. through its Conversions API. Where available, we include a hashed (irreversibly encrypted) version of your email address or ZIP code so Meta can match the event to an account without receiving that information in readable form, along with technical signals such as your IP address and browser type. You can manage this activity as described in the "Right to Opt Out" section below.

Web Beacons

Pages of our websites may contain web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs) that allow us to count users who have visited those pages.

Your Rights

Depending on where you live, you may have rights related to your personal information, as described in the supplemental privacy notices below. You may exercise any of these rights by contacting us at privacy@source7.com. We may ask you to verify your identity before taking further action on your request.

Other Important Information

Linked Websites

Our websites may contain links to other websites. We assume no responsibility for the content, privacy policies, or practices of any third-party websites.

Children's Privacy

Our website does not target or knowingly collect any information from individuals under the age of 18. If we learn that we have collected personal information from a child under 18, we will take steps to delete that information as promptly as possible.

Changes to Our Privacy Policy

It is our policy to post any changes we make to our Privacy Policy on this page. The date the Privacy Policy was last revised is identified at the top of the page. You are responsible for periodically visiting our website and this Privacy Policy to check for any changes.

Supplemental Notice for California Residents

This supplemental notice applies to California residents and is intended to supplement the information in this Privacy Policy. Terms defined in the California Consumer Privacy Act ("CCPA") have the same meaning when used in this section.

Your California Privacy Rights

The CCPA provides California residents with the following rights:

• Right to Access & Data Portability. You may request that we disclose the categories and specific pieces of personal information we have collected about you, categories of sources, business purposes, and categories of third parties with whom we share it.
• Right to Correct. You have the right to request that we correct any inaccurate personal information we hold about you.
• Right to Delete. You have the right to request that we delete your personal information, subject to certain exceptions.
• Right to Appeal. You may appeal Company's refusal to take action on your consumer rights request within a reasonable time after receiving our decision.
• Right to Opt Out. We sell and may "share" personal information. You may opt out by clicking "Do Not Sell or Share My Personal Information" in the footer of our website, using a Global Privacy Signal, or emailing privacy@source7.com.
• Right to Non-Discrimination. We will not discriminate against you for exercising any of your rights.

Exercising Your California Rights

To exercise the rights described above, please submit a verifiable consumer request by contacting us at privacy@source7.com. California residents may make a verifiable consumer request twice within a 12-month period, free of charge, unless the request is excessive, repetitive, or manifestly unfounded.

Supplemental Notice for Virginia, Colorado, Connecticut, Texas, and Other State Residents

If you are a resident of Virginia, Colorado, Connecticut, Texas, or another state with a comprehensive consumer privacy law, you may have additional rights, including:

• The right to access, correct, and delete your personal information.
• The right to data portability.
• The right to opt out of the processing of your personal information for purposes of targeted advertising, sale, or profiling.
• The right to appeal our decisions regarding your consumer rights requests.

To exercise these rights, please contact us at privacy@source7.com.

Contact Us

Source7 Inc., PO Box 926, Prospect, KY 40059. privacy@source7.com